What Photos to Use on Your Google Business Profile

Photos play a huge role in how potential customers perceive your business when they first come across it online. A well-rounded collection of images can make all the difference when someone is trying to decide whether to visit your store, office, or restaurant. Think of it like a virtual handshake—those images are often the first "hello" from your business, giving people a visual sense of what you're all about. Whether it's a picture of your friendly team, a cozy waiting room, or a glimpse of your products, each photo helps build trust and invites customers to feel confident in choosing you.

But not just any photos will do. The best images are those that truly capture the heart of your business—showing off what makes you unique and relatable. The great news? Your Google Business Profile is the perfect place to display a variety of photos that tell your story. Let's talk about the different types of photos you should consider adding to your GBP and why they can make such a positive impact on how people see your business.


Types of Photos to Add to Your Google Business Profile

When it comes to choosing which photos to add, think about what best represents your business. Here are some ideas:

  • Identity: Include your business logo, cover image, and any branding elements that make your business recognizable.

  • Team: Show your team in action—whether it’s around the office, interacting with customers, or simply being themselves. People love to see the faces behind the business!

  • Exterior: Snap some shots of your storefront, signage, and even the parking area. Help customers recognize your business from the outside.

  • Interior: Give people a sneak peek of your space—whether it’s the cozy reception area, the bustling kitchen, or the serene waiting room.

  • Anything that Showcases Your Business: Essentially, anything that helps tell the story of your business and what makes it unique.

photo shows a cozy boutique with clothing on racks, hats on a table, and shelves displaying plants, ceramics, and books, all lit by natural light from large windows

Adding the right photos to your Google Business Profile can make a huge difference in how potential customers perceive and connect with your business. From team shots to storefronts, each image tells a piece of your story and helps build trust before they even step through the door. If you’re a small or local business looking to improve your online presence, my small business photography services can help you capture the heart of your business and showcase it in the best light. Let’s work together to create images that truly reflect what makes your business unique and help you stand out online!



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How Google Business Profile Helps Home-Based Businesses